As the passion for iPhone is wearing out thin in China, Air Pods is attempting to pick up its momentum and starting another "cultural" phenomenon.
They say top salespeople sell passion and love, not-so-good ones sell products and functions.
They say top salespeople sell passion and love, not-so-good ones sell products and functions.
What sells Apple products in China in the past has always been the representation of one's wealthy social status and "in" trendy popularity.
Air Pods would be a perfect attempt to restore Apple's brand image of being fashionable and exciting in people's minds again.