From the archive
Nintendo wins 500-million yen lawsuit against operator of Tokyo “real-life Mario Kart” company
Original source: soranews24.com
Honestly, with a dozen-plus games released over a span of 27 years, most people alive today have spent far, far more time driving an in-game Mario Kart than one of the real-life runabouts.
All the same, Tokyo-based Mari Mobility Development leaned a little too heavily into its marketing plan of billing itself as a real-life Mario Kart rental company.
For starters, the company’s original name was “MariCar,” which when written in Japanese katakana script (マリカー), is exactly the same as the fan nickname for the Mario Kart series in Japan.
At that time, the judge had ordered Mari to pay Nintendo 10 million yen in damages, but both Mari and Nintendo were unsatisfied with the overall decision.
Source: Bengoshi.com News via Hachima Kiko, Mari Mobility DevelopmentImages: YouTube/Nintendo 公式チャンネル● Want to hear about SoraNews24’s latest articles as soon as they’re published?