Bizarre beauty: Shin Noguchi's everyday Japan – in pictures www.theguardian.com

Ginza, Tokyo, April 2014, from the series Sorry, You’ll Never Walk Alone Shin says: ‘In this project, I try to show a piece of Japan through unusual objects that people are carrying.
Snapping something that really grabs the viewer is easier said than done.
Just when I was thinking that the series needed more meaning, I ran into this woman: a mother and her twins in matching clothes on the upscale streets of Ginza, alone in a busy town.
It was everything I wanted the project to be.
In order to be adopted into society, people become a cog, leading their daily lives frantically’