How a White Lie Gave Japan KFC for Christmas www.atlasobscura.com

This year, millions of people across Japan will celebrate Christmas around buckets of Kentucky Fried Chicken.
There was never a reason to doubt the company’s account, until the man who brought KFC to Japan spoke up.
‘Kentucky Christmas, Kentucky Christmas, Happy Happy,’ like that,” he told Household Name.
Kids liked it.”After another elementary school hired him to do the same thing, Okawara realized Christmas could save KFC Japan.
The Christmas promotion saved his business, and once KFC Japan recalibrated its business approach to the Japanese market, the chain thrived.