Slightly plump (39 percent)Not only was a heavier-than-average build the top pick, slim physiques earned less than 20 percent of the votes.
1,206 did, and those in the under 20, 20-29, 30-39, and 40-49 demographics all said “medium build” was the cutest.
“Slightly thin” received the second-most votes from those under 20, followed by “slightly plump” (“slightly plump” was the second pick for the 20-49 age groups).
It’s not until we get to the 50-59 and 60-plus groups that “slightly plump” becomes the top pick.
Still, the survey’s respondents at least seem to think that Japanese women could afford to be a little heavier than they are right now.